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“One third of consumers agree that they will inspect a brand’s social media presence before making an online purchase if they have not purchased from their website before.” Yellow Social Media Report 2020 – Consumers Will your clients find your...
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If, like me, you initially thought an avatar was a cartoon representation of yourself on video games, you are halfway there. A customer avatar in the business world is a representation of your ideal customer (you can draw a cartoon to assist if you are a visual...
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Want to grow your followers on Instagram in 2021? Build your brand in 5 easy steps. 1. Build Authority Share what you know. You have a wealth of information that others want to know about. Let people know who you are and what you do. As you increase your...
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Top 10 reasons to use social media marketing Everyday billions of people use social media. The internet allows us to connect with people who we would never be able to in the past. With this in mind, here are my top 10 reasons to use Social Media Marketing. 1....
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What is content marketing and why does it matter? As social media users, we post content on a daily basis. We consume content in a variety of ways, from posting online to reading articles online and watching videos. If you own a website, it is important that you post...
